Website Design Made Easy
JPS Media takes the hassle out of creating your online presence. Discover how JPS Media can help you today!
Are You Looking For A Website Designer?
Websites Built Optimised For Search & Customer Conversion
Website design and development by JPS Media is a little different. Here at JPS Media, we don’t just think of your website as a flat static aspect of your business. We think of your website as an extension to your business and as a shop window for your business online.
Your website needs to be designed in a way that not only looks appealing and reflects your business but it also needs to retain users and direct them down a journey through your website to the end target. This end target could be a message, sign-up, a sale, or another form of customer conversion.
We design websites every day and over the 15+ years we have been in business we have learned a thing or two about what works and what does not. Your website needs to be designed in a way that not only looks appealing but also reflects your business.
Your website design also needs to retain users and direct them down a journey through your website to the end target be that a message, sign-up, a sale, or another form of customer conversion. We have designed websites every day for over 15+ years. Therefore, we have learned a lot about what works for a business online and what does not.
So whether you need something as simple as a brochure website or a fully bespoke development you can contact us today to start your website design journey with JPS Media.
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What Exactly Is Website Design?
The design process in any design project is collecting ideas and arranging them in an aesthetically pleasing way for a specific purpose. The process of designing a website uses a similar process. However, in terms of website design, the specific purpose is to display these ideas on web pages in which the end-user can access these pages on the Internet.
The process of website design encompasses the same following elements of any design project:
Colours: You can use any colour you can think of on a website, however, you need to consider the purpose of the website when you choose your colours. The colours you use need to make sense to the overall purpose of your website. The colours you use will also depend on whether you want a coloured website or a black and white one.
Fonts: You can use any type of font to help make your website more aesthetically pleasing. However, when a website designer chooses their fonts, they have to consider which ones will work across all browsers. If they choose a font that is not compatible with all browsers, your website will only work on certain browsers. This is not good for your business. If your website excludes certain browsers, you will miss some of your target audience.
Graphics: The graphics of a website not only refers to the pictures used but also the logos and icons. The graphics used on a website will enhance the overall experience of your target audience. An easy to use, attractive website will be more appealing than an overly complicated, unattractive one.
Content: The content used on a website is an important aspect of website design. It must be relevant to your business and useful to the user. The content must not be overly complicated and must not confuse the user. If it does confuse them, the user will be more likely to click away from your website. The information you want to provide must be available at a glance and be easy to navigate through. The most important aspect of the content of the website is that it must be optimised for the Internet. JPS Media have years of experience in optimising websites for businesses up and down the country, including businesses in York. So why not contact us today to find out how we can optimise your York website.
Layout: The layout of a website refers to the way your text and graphics are displayed on your web pages. The layout is an extremely important aspect of website design. This is because the layout is the first contact your target user will have with your business. They will form their initial opinion of your business from the first look at your website. This means that the layout must be easy to use and navigate around, whilst also creating a good impression of your business.
So Why Does Your York Business Need Website Design?
There are many reasons why you need a website design for business in York, however, the three most important reasons are shown below:
Your Competition: When you look at your competitor’s website, you will see that they will have invested time and money into their website design. To be able to compete with them, you will need to do the same. If their website is more professional looking, easier to use, and works better for their business than your website does, your target user will be more likely to use the other business than yours. This is because their website will be doing a better job of selling their services than yours.
Navigation and Usability Of Your Website: A very important aspect of website design is that the design must be user-friendly. If you have a complicated website, the users will find it difficult to use. This means they are more likely to click off your website and on to a website from your competitors. Thus, meaning that your business in York will lose clients.
Consistency Of Your Website: The web pages of your website must be consistent. In that, each page must use the same colours, icons and must have a similar layout. This is because website users prefer a website that looks and feels the same on all of the web pages. You must also ensure that the website is consistent with your overall brand. This means that you must use your logo throughout the website so that your business is instantly recognised when the user clicks on the website.
Looking For A Website Designer In York?
Bespoke Website Design & Development
Are you are a business owner based in the city of York, North Yorkshire? Do you currently have a website for your business? If you have answered yes to these two questions, you need to consider whether your current website is working for you? Does it attract new and returning customers? Is it targeted to the correct target audience? If the answer to these questions is no, then you need to get in contact with JPS Media.
We are based in York, and we have been here doing this for nearly 20 years so we know what works and what doesn’t. We are here to help and support your business to grow in the way you need it to.
We know how to improve your current website to make it work for your York business. It’s how you found us after all by likely searching York website design. Or similar York website related searches. With our vast experience in creating bespoke websites for businesses, just like yours. We can take our knowledge and experience from each project to help you grow your business online.
So why not contact us today to find out how we can help you?
Need a Website Building From Scratch?
No problems, this is usually the easiest way to get a your website ranking online for us as then we don’t need to fix or solve any previously caused issues. As web and marketing strategies progress forward. What worked many years ago will not work today, and can often cause huge headaches and issues. But do not worry, our experience and knowledge is here to help you make the most of your online presence. Get your website up and running so you can start generating those all important sales. If you are about to become a York business owner then contact us to help you grow effectively online.
Still Not Sure?
Call us today on: 03333 444 923